This story is part of Amazon Prime Day, CNET’s guide on everything you need to know and how to make sure you get the best deal.

If you’ve ever thought about buying a dedicated e-reader, Prime Day 2020 is the perfect opportunity. Amazon has deep discounts on some of its Kindle e-readers, and you can get $50 off the Kindle Paperwhite, which makes it just $80 — $5 less than the product’s previous all-time low price. We think it will be a particularly popular Prime Day deal.

Prime Day is also an opportune time to consider the Kids Edition of the entry-level Kindle. You can save $35 off the list price of $110 and also snag a free case and a year of Amazon’s Kid Plus subscription service, a $36 value.

Read more: Best e-reader for 2020

Furthermore, Amazon will be offering a $5 credit for “any Kindle book” with the purchase of select Kindle devices.

Like most of the other Prime Day sales, these began on Tuesday, Oct. 13 at 12:01 a.m. PT and will last for up to 48 hours. If you’re not seeing the deal you were hoping for, don’t lose hope — experience has shown us that there are likely other Prime Day Kindle deals to come.

It’s unclear whether the higher-end Kindle Oasis or baseline Kindle (non-Kids Edition) will also be on sale, but we’ll keep an eye on their prices because Amazon often slips previously unannounced deals (in addition to a lightning deal or two) on its devices into Prime Day. If you’re looking for other Amazon device lists, check out our coverage of the best Fire tablet deals.

David Carnoy/CNET

This is the Goldilocks in Amazon’s line and our current CNET Editors’ Choice in the category. Here are some things we love about the Kindle Paperwhite:

  • It’s 10% thinner and lighter than the previous version.
  • It has a “flush-front” design with a back made of a softer, grippy material instead of hard plastic. 
  • It’s a fully waterproof Kindle, like the high-end Kindle Oasis, and has a plastic screen that Amazon says is shatter- and scratch-resistant.
  • It has built-in Bluetooth, so you can download Amazon Audible audiobooks and listen to them with wireless headphones.

Note that Amazon could update the Kindle Paperwhite in 2020 (it was released in Nov. 2018). If and when that happens, it’s unclear how much of an upgrade it will be. For instance, USB-C charging could be added and perhaps the lighting scheme could be updated, but we wouldn’t expect any dramatic upgrades. Read our Amazon Kindle Paperwhite (2018) review.

Sarah Tew/CNET

The latest iteration of Amazon’s entry-level ebook reader, which Amazon simply calls the Kindle, now has a self-illuminated screen and an upgraded design. We prefer the Amazon Kindle Paperwhite, which has a higher-resolution display (text and images appear a bit sharper), is waterproof and has a slightly better lighting scheme. But if you don’t want to spend much for an e-reader, the standard Kindle is a good option, especially when it’s discounted.

Sarah Tew/CNET

Most people will be happy with the more affordable Paperwhite for their Kindle ebook reading and basic Kindle needs, but if you want the best of the best with an anti-glare screen — and don’t mind paying a premium for it — the Oasis is arguably it when it comes to a premium ebook device. $175 is a good price for it.

Amazon’s top-of-the-line E Ink e-reader was updated in 2019 — but this Kindle e-reader device is basically identical to the previous Kindle Oasis except for one key difference: It has a new color-adjustable integrated light that allows you to customize the color tone from cool to warm, depending on whether you’re reading during the day or at night. You can also schedule the screen warmth to update automatically with sunrise and sunset — not unlike Night Shift mode on Apple devices.

David Carnoy/CNET

The latest iteration of Amazon’s entry-level ebook reader, which Amazon simply calls the Kindle, now has a self-illuminated screen and an upgraded design. At $90, this ebook reader does cost $10 more than the previous model, the Kindle 2016, but this Kindle device regularly goes on sale for as little as $60. We prefer the Amazon Kindle Paperwhite, which has the high-resolution display (text and images appear a bit sharper), is waterproof and has a slightly better lighting scheme. But if you don’t want to spend much for an e-reader, the standard Kindle is a good option, especially when it’s discounted.

The Kids Edition on sale here includes a case — there are 4 case options to choose from — along with a year of Amazon Kids Plus (FreeTime Unlimited), which normally costs $3 a month and gives you access to hundreds of kids books. Amazon Kids Plus includes the complete Harry Potter series, and the first book from other popular series such as Artemis Fowl.

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